Thriving Therapist Talk : Business & Marketing Tips for Therapists

Ep 16 Marketing for Therapists: Tapping into Core Emotional Needs

Inspired by writing her new training  The Evolved Core Emotional Needs: Techniques to Increase Impact in Your Therapy Room , Nadene Van Der Linden, a clinical psychologist and coach for therapists, discusses the importance of understanding core emotional needs in both therapy and marketing.

She emphasizes that recognizing and addressing these needs can significantly enhance client engagement and improve marketing effectiveness. By focusing on emotional needs, therapists can create more resonant content that connects with their ideal clients, ultimately leading to better outcomes in therapy and business.

Get The Evolved Core Emotional Needs: Techniques to Increase Impact in Your Therapy Room Here

 

Ep 15 The Secret to Making Money on Vacation as a Therapist

Making money every day during vacation sounds like a dream for therapists. But it’s possible. In this episode of Thriving Therapist Talk, Nadene Van Der Linden discusses how her business generated income every day while on a six-week vacation without actively consulting, marketing and selling. She shares her strategies for creating passive income through online products and the importance of effective marketing and systems to support this.

Grab my instant access training: Marketing Magic: Attract Dream Clients

Thrive Amplified: Amplify Your Expertise, Amplify Your Profit. Join the waitlist here

Ep 14 Best Social Media Platforms for Therapists

In this conversation, Nadene Van Der Linden, a clinical psychologist and coach for therapists, discusses the best social media platforms for therapists. A lot of therapists are worried about how much time social media can absorb. They don’t want to waste a of time that can be used elsewhere in your business. If you’re not sure where to start to get the best results for your business , therapist, you’re not alone. Nadene shares insights on various platforms like Instagram, Facebook, and LinkedIn, and offers practical advice for therapists looking to enhance their online presence.

Grab my instant access training: Marketing Magic: Attract Dream Clients

Thrive Amplified: Amplify Your Expertise, Amplify Your Profit. Join the waitlist here

Ep 13 Marketing Makeover: My Business and Marketing Podcast For Therapists Transformation

Reaching a new audience requires a different strategy to maintaining an existing audience. Nadene reviews the multiple changes she has made to her podcast to help her reach a new audience as well as continue to connect with her existing audience.

She walks you though each change and why she’s made it, with a view to helping you understand the key strategies behind these changes such as reaching a new audience marketing strategy, SEO, audience engagement and content strategy. Even if you don’t have a podcast, this information is relevant to your business and marketing strategy.

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Grab my instant access training: Marketing Magic: Attract Dream Clients

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Ep 12 Marketing For Therapists That Connects and Converts

When your marketing content doesn’t connect, it’s disappointing but there’s one common mistake almost all therapists make. In this episode I talk about the power of simple marketing messages and what you can learn from coaches like Mel Robbins even if you don’t find their content interesting.

Mentioned in the episode:

Grab my instant access training: Marketing Magic: Attract Dream Clients

Thrive Amplified: Amplify Your Expertise, Amplify Your Profit. Join the waitlist here

Ep 11 How Therapists Can Build a Trusted Brand w/ Dr Aaron Frost

In this episode of Thriving Therapist Talk, host Nadene van der Linden speaks with Dr. Aaron Frost about the evolution of Aaron and wife Dr Rebecca Frost’s business, Benchmark Psychology and various training programs. They discuss the importance of having a strong ‘why’ behind their work, the challenges of marketing, and the dynamics of running a business with a spouse. Aaron shares insights on building a trusted brand, the significance of deliberate practice, and the future directions for their training programs.
 

Mentioned in the show:

PREP Psychology Registrar Endorsement Program

STAP | Supervisor Training & Assessment Program

Grab my instant access training: Marketing Magic: Attract Dream Clients

Thrive Amplified: Amplify Your Expertise, Amplify Your Profit. Join the waitlist here

Ep 10. Raise Your Fees with Ease: Tips for Therapists

Make 2025 the year you get comfortable with raising your fees.

 

You may find this helpful:

Ep 9. Therapists, Let’s Create Financial Fairness in Your Private Practice

In this conversation, Nadene Van Der Linden discusses the complexities surrounding therapist fees, particularly cancellation fees, and the emotional and financial implications for both therapists and clients. She emphasizes the importance of understanding the business aspect of therapy, the impact of financial privilege, and the necessity of having a clear cancellation policy to ensure a sustainable practice. Nadene also addresses the common fears therapists have regarding charging fees and offers insights into managing client expectations and objections effectively.

 

Mentioned in the episode:

 

Ep 8. Visibility Online: Therapists, Lets Lose the Judgement and Make Profit

Uncomfortable with being visible online? Think it’s only for therapists who want to be be famous, attention seekers or maybe something worse? This episode is for you.
 

It’s time to rethink your approach to visibility, stop the judgment and bring in the clients and sales you want AND, importantly the profit.

 

Mentioned in the episode:

Thrive Amplified: Amplify Your Expertise, Amplify Your Profit. Join the waitlist here
 

Ep 7. The biggest marketing mistakes therapists make

Nadene Van Der Linden discusses the challenges therapists face in marketing themselves effectively. She emphasizes the importance of niching down to attract the right clients, build trust and make more money. The conversation explores how therapists can differentiate themselves through specialized marketing strategies, understand consumer needs, and create a unique brand that resonates with their target audience.

Mentioned in the show:

Niche Magic:nail your niche, how to know it’s profitable and how to avoid choosing the wrong niche.

Already have a niche and want to improve your marketing messages to bring more clients to you?

Marketing Magic: Sell it Out, Attract Dream Clients


Ep 6. Business Surprises What This Therapist Wished She Knew

In this conversation, Nadene talks honestly about what she didn’t know about being a therapist with additional income streams. She discusses the challenges and opportunities therapists face when diversifying their income streams. She emphasizes the importance of acknowledging the unknowns in business, the necessity of support for administrative tasks, and the balance between revenue growth, associated costs and self-care. Nadene shares her journey from one-on-one therapy to a business with diverse income streams, highlighting the need for action and the right support systems to avoid burnout and ensure sustainable growth.

Mentioned in the show:

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Work with me Home – Nadene van der Linden

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Ep 5. The power of facebook for therapists in business

Facebook can can create incredible exposure for showcasing your expertise as a therapist.

This episode focuses especially on how to do that with facebook groups.

Nadene discusses the pros and cons of facebook groups for therapists in business.

As a creator of two facebook groups for therapists with memberships over 5000, Nadene shares her story of the role of these facebook groups in her journey from 1:1 therapist to a therapist who can sell online training and courses to therapists all over the world.

In this episode, Nadene covers things you need to consider if starting a facebook group is something you’ve been thinking about.

Mentioned in the show

Schema Therapy Resource Pack (only 67AUD)

Facebook Magic – transform your business with a powerhouse facebook strategy 

To find out how to work with me: Home – Nadene van der Linden

Ep 4. Over come your visibility fears:social media tips for therapists

Common therapists fears that stop business progress AND how to overcome them.

Mentioned in the show

Join the VIP list for Thrive Amplified: Amplify Your Expertise, Amplify Your Profit

Or Follow me on Instagram here @nadene_vanderlinden

Ep 3. Scaling Your Income: Group Practice or Online Offers?

Ever wondered whether it’s better to create scalable income through a group practice or online products. Nadene explores the pros and cons and why either option might suit you better in this episode.

Mentioned in the show

Thriving Therapist Formula (self-study)

Join the VIP list for Thrive Amplified: Amplify Your Expertise, Amplify Your Profit

Or Follow me on Instagram here @nadene_vanderlinden

Ep 2. View into a Thriving Therapist’s Business

It’s not flashy revenue numbers and it’s not having full books. So what does a thriving therapist’s business look like? 

  • Common misconceptions of what a thriving therapist business is 
  • Inside my coaching client’s thriving therapist business 
  • The key factors to look for/ aim for in a thriving therapist business 

Mentioned in the show: 

Empowered Endings Need help setting boundaries and getting your autonomy back? Empowered Endings is for you. 

Thriving Therapist Formula (self-study) 

Join the VIP list for Thrive Amplified: Amplify Your Expertise, Amplify Your Profit 

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