Thriving Therapist Talk : Business & Marketing Tips for Therapists
Ep 34. Marketing Lessons for Therapists: What Broadway Can Teach You
In this episode, Nadene discusses the significance of using client language to increase connection, potency and convert in therapy marketing. Nadene draws inspiration from Tim Minchin’s insights on writing for children in the musical Matilda and similarities she sees between therapist marketing difficulties and success.
Join the waitlist for Thrive Amplified: Amplify Your Expertise, Amplify Your Profit here
Ep 33. From Therapy to Finding Love: How a Clinical Psychologist Became a Dating Expert with Phoebe Rogers
In this episode of Thriving Therapist Talk, Nadene Van Der Linden interviews Phoebe Rogers, a clinical psychologist who has transitioned from one-on-one therapy to specializing in dating and finding love. Phoebe shares how the coaching on branding and marketing that she received through Nadene’s coaching intensive Thrive Amplified: Amplify Your Expertise, Amplify Your Profit helped her take flight in her business. Phoebe shares the development of her framework for helping women, and the steps involved in writing and marketing her new book, ‘When Will It Happen For Me?’. The conversation emphasizes the importance of persistence, emotional connection in marketing, and the significance of helping others through personal experiences.
Mentioned in the show:
https://www.therelationshipspace.com.au/when-will-it-happen-for-me-book
Join the waitlist for Thrive Amplified: Amplify Your Expertise, Amplify Your Profit here
Ep 32.Therapist Podcasting 101: Starting a Podcast to Reach More Clients
In this episode of Thriving Therapist Talk, Nadene shares how podcasts can be a tool for therapists in business. She shares her journey into podcasting, discussing the challenges and successes she faced along the way. Nadene also explores the differences between solo and interview podcasts and offers insights for therapists looking to start their own podcasts, highlighting the value of understanding one’s ideal client and niche.
Book a coaching session here
Ep31 Why Do Some Therapists Build Successful Income Streams & Others Don’t?
In this episode of Thriving Therapist Talk, Nadene discusses the key differences between therapists who successfully build additional income streams and those who do not. She draws from her experience of coaching and training thousands of therapists.
Mentioned in the show:
1:1 Coaching – book here
Join the waitlist for Thrive Amplified: Amplify Your Expertise, Amplify Your Profit here
Ep30 Sell More, Stress Less: Tips for Therapists
Want to create an additional income stream but don’t know what will sell?
Nadene discusses how therapists can create additional income streams through effective online offers. She emphasizes the importance of understanding what works in online training, designing programs that are concise and valuable, and the significance of personal branding in a competitive market.
Are you an expert in your niche who’s ready to amplify your expertise and create profit? Join the waitlist for Thrive Amplified: Amplify Your Expertsie, Amplify Your Profit here
Ep29 The Power of Relationship Building in Business w/ Caroline Burrows
In this conversation, Nadene speaks with Caroline Burrows, leader of a therapy team of 27, EMDR trainer and consultant, about her journey from being a solo private practice owner to leading a successful EMDR therapy and training business. Caroline shares her experiences of feeling overwhelmed in her early career, the evolution of her personal brand, and the importance of building relationships in business. She also discusses her upcoming EMDR training opportunities and the impact of her work on the mental health community.
Mentioned in the show
Access Caroline’s EMDR training here
Are you an expert in your niche who’s ready to amplify your expertise and create profit? Join the waitlist for Thrive Amplified: Amplify Your Expertsie, Amplify Your Profit here
Ep 28 Therapists You Can Make More Money in Private Practice: Proven Strategies, Not Myths
There’s a myth that private practice is super risky and hard to make money in. This leads therapists to staying in employment where they are dissatisfied and not reaching their potential. In this episode, I bust that myth and provide you with easy to action strategy that helps you minimise risk and be successful in your own private practice.
Mentioned in this episode:
Referral Magic – easy strategies to bring more referrals into your business
Marketing Magic – create marketing messages that attract dream clients who want to work with you
Ep 27 Confidently Dealing with Trolls and Malicious Agents on Social Media
Social media can cause therapists a lot of anxiety. Nadene discusses the challenges therapists face on social media, particularly dealing with trolls and malicious agents. She differentiates between trolls, who often act out of personal inadequacy, and malicious agents, such as bots or politically motivated individuals. Nadene shares her experiences with online negativity and offers strategies for therapists to protect themselves, emphasizing the importance of blocking harmful accounts and maintaining professional boundaries. The conversation highlights the darker side of social media while also acknowledging its potential for connection and growth.
Mentioned in the episode:
Grab my instant access training: Marketing Magic: Attract Dream Clients
Thrive Amplified: Amplify Your Expertise, Amplify Your Profit. Join the waitlist here
Ep 26 The Secret to a Joyful & Profitable Business for Therapists
In this episode, Nadene encourages therapists to seek out the most joyful business you can run. So many therapists find themselves unhappy in the businesses they have created. There’s no need to suffer. Instead, Nadene shares how you can transform your business so that it works for you.
Mentioned in the episode:
Grab my instant access training: Marketing Magic: Attract Dream Clients
Thrive Amplified: Amplify Your Expertise, Amplify Your Profit. Join the waitlist here
Ep 25 Overcoming Marketing Challenges: How Therapists Can Adapt to Unexpected Issues
In this episode of Thriving Therapist Talk, Nadene discusses the challenges therapists face in marketing their businesses, particularly when unexpected issues arise, such as social media account restrictions. She shares her experience with her successful coaching program, Thrive Amplified, and how she adapted her marketing strategy by leveraging her email list instead of relying solely on Instagram. Nadene emphasizes the importance of problem-solving and being flexible in marketing approaches to achieve success, even when faced with obstacles.
Want to join the waitlist for Thrive Amplified: Amplify Your Expertise, Amplify Your Profit? You can join here
Ep 24 Marketing Without Social Media: Effective Strategies for Therapists
A lot of therapists want to market without using social media. It’s time consuming and requires you to be on a platform and sometimes it’s not very effective. In this conversation, Nadene discusses various marketing strategies for therapy businesses, particularly focusing on alternatives to social media. Nadene shares her personal experiences and insights on how to attract the right clients and build a successful business without solely relying on social media.
Mentioned in the show:
Grab my instant access offer Marketing Magic
Ep 23 Profitable Group Practice: Building Your Brand and Expanding Your Business w/ Kerstin Anderson Ridge
In this episode, host Nadene van der Linden speaks with Kirsten Anderson Ridge, the Private Practice Academy about her journey from being a solo therapist to running a group practice and coaching other therapists to scale private practice. They discuss the importance of personal branding, the challenges of exposure in media, and practical marketing tips for therapists to connect with clients. Kirsten shares insights on scaling a practice and introduces her new scaling checklist as a resource for therapists looking to grow their businesses.
Mentioned in the show:
Roadmap to Scale https://www.privatepracticeacademy.com.au/roadmap-for-scaling
Grab my instant access offer Marketing Magic
Ep 22. Therapist Ethics & Coaching Boundaries: Learning from The Ruby Franke Story.
Ever been enouraged to create a community for your business so you can make more money and create recurring revenue? Communities can be great AND they need to be safe, ethical and focused on the member’s needs not just a way to make recurring revenue. In this episode of Thriving Therapists Talk, Nadene discusses the troubling story of Ruby Franke and her therapist/coach Jodie Hildebrandt, focusing on the implications for coaching ethics and community building. The conversation highlights the dangers of misleading credentials, the importance of creating safe coaching environments, and the need for client independence. Nadene emphasizes the significance of maintaining professional boundaries and encourages therapists to foster client agency, ensuring that clients can thrive without prolonged dependency on their coaches.
Ep 21. Rejection Sensitivity Dysphoria (RSD) and Social Media: Tips for Therapists.
Have Rejection Sensitivity Dysphoria (RSD) and think you can’t handle being online because of it?
In this episode, Nadene shares her journey of overcoming the fear of being visible online to build her personal brand in the context of RSD. She discusses her initial anxieties about criticism and negativity, how she learned to focus on the positive responses, and the transformative impact of engaging with her audience. Nadene emphasizes the significance of consistency in posting and the personal growth that comes from facing one’s fears. She encourages listeners to embrace their online presence as a means of self-discovery and professional development.
Mentioned in the episode:
Ep 20 Building a Therapist Brand Without Oversharing: Maintain Boundaries & Client Trust
Don’t want to share your personal life and private details? Good news therapist, you don’t have to.
In this episode of Thriving Therapist Talk, Nadene van der Linden discusses distinction between personal branding and personal life, particularly for therapists. She emphasizes the importance of maintaining boundaries to protect both the therapist and the client, and explains how a personal brand can be developed without disclosing personal details. Nadene highlights that a personal brand reflects one’s values, opinions, and unique qualities, and can be communicated through various forms of content without compromising privacy.
Mentioned in the episode:
Grab my instant access training: Marketing Magic: Attract Dream Clients
Thrive Amplified: Amplify Your Expertise, Amplify Your Profit. Join the waitlist here
Ep 19 Three Posts a Day: Does Consistent Social Media Content Drive Online Sales Growth?
In this episode, Nadene Van Der Linden discusses her experience of posting three times a day as part of a social media challenge and it’s impact on sales. She shares insights on visibility, engagement, and the importance of naming and marketing courses effectively.
Need help to create marketing messages that bring in your ideal clients and customers: Marketing Magic is for you!
Mentioned in the episode:
Grab my instant access training: Marketing Magic: Attract Dream Clients
Thrive Amplified: Amplify Your Expertise, Amplify Your Profit. Join the waitlist here
Ep 18 Stop the Scroll: Therapists, This is How to Get Noticed on Social Media
Tired of feeling ignored on social media? In this episode I spill the tea about why that’s happening to you (and many other therapists) and how you can turn it around with simple and actionable changes.
Mentioned in the episode:
Grab my instant access training: Marketing Magic: Attract Dream Clients
Thrive Amplified: Amplify Your Expertise, Amplify Your Profit. Join the waitlist here
Ep 17 The More Clients, More Money Trap for Therapists Exposed
Been told to see more clients if you want to make more money? It works but it’s also a recipe for burnout and in some cases it’s just not even possible.
In this episode, Nadene Van Der Linden discusses the financial challenges faced by therapists and the limitations of relying solely on client-based income. She emphasizes the importance of charging appropriately and exploring additional income streams that do not require direct client interaction. Nadene shares her personal journey of reducing one-on-one appointments while increasing her overall income through coaching and instant access offers. She contrasts the concepts of delayed gratification and immediate solutions, encouraging therapists to invest in their future while recognizing the need for short-term financial stability.
Mentioned in the episode:
Grab my instant access training: Marketing Magic: Attract Dream Clients
Thrive Amplified: Amplify Your Expertise, Amplify Your Profit. Join the waitlist here
Ep 16 Marketing for Therapists: Tapping into Core Emotional Needs
Inspired by writing her new training The Evolved Core Emotional Needs: Techniques to Increase Impact in Your Therapy Room , Nadene Van Der Linden, a clinical psychologist and coach for therapists, discusses the importance of understanding core emotional needs in both therapy and marketing.
She emphasizes that recognizing and addressing these needs can significantly enhance client engagement and improve marketing effectiveness. By focusing on emotional needs, therapists can create more resonant content that connects with their ideal clients, ultimately leading to better outcomes in therapy and business.
Get The Evolved Core Emotional Needs: Techniques to Increase Impact in Your Therapy Room Here
Ep 15 The Secret to Therapists Making Money on Vacation
Making money every day during vacation sounds like a dream for therapists. But it’s possible. In this episode of Thriving Therapist Talk, Nadene Van Der Linden discusses how her business generated income every day while on a six-week vacation without actively consulting, marketing and selling. She shares her strategies for creating passive income through online products and the importance of effective marketing and systems to support this.
Grab my instant access training: Marketing Magic: Attract Dream Clients
Thrive Amplified: Amplify Your Expertise, Amplify Your Profit. Join the waitlist here
Ep 14 The Best Social Media Platforms for Therapists in Business
In this conversation, Nadene Van Der Linden, a clinical psychologist and coach for therapists, discusses the best social media platforms for therapists. A lot of therapists are worried about how much time social media can absorb. They don’t want to waste a of time that can be used elsewhere in your business. If you’re not sure where to start to get the best results for your business , therapist, you’re not alone. Nadene shares insights on various platforms like Instagram, Facebook, and LinkedIn, and offers practical advice for therapists looking to enhance their online presence.
Grab my instant access training: Marketing Magic: Attract Dream Clients
Thrive Amplified: Amplify Your Expertise, Amplify Your Profit. Join the waitlist here
Ep 13 Marketing Makeover: My Business and Marketing Podcast For Therapists Transformation
Reaching a new audience requires a different strategy to maintaining an existing audience. Nadene reviews the multiple changes she has made to her podcast to help her reach a new audience as well as continue to connect with her existing audience.
She walks you though each change and why she’s made it, with a view to helping you understand the key strategies behind these changes such as reaching a new audience marketing strategy, SEO, audience engagement and content strategy. Even if you don’t have a podcast, this information is relevant to your business and marketing strategy.
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Thrive Amplified: Amplify Your Expertise, Amplify Your Profit. Join the waitlist here
Ep 12 Stop Making This Marketing Mistake Therapists. Do This Instead
When your marketing content doesn’t connect, it’s disappointing but there’s one common mistake almost all therapists make. In this episode I talk about the power of simple marketing messages and what you can learn from coaches like Mel Robbins even if you don’t find their content interesting.
Mentioned in the episode:
Grab my instant access training: Marketing Magic: Attract Dream Clients
Thrive Amplified: Amplify Your Expertise, Amplify Your Profit. Join the waitlist here
Ep 11 How Therapists Can Build a Trusted Brand w/ Dr Aaron Frost
Mentioned in the show:
PREP Psychology Registrar Endorsement Program
Grab my instant access training: Marketing Magic: Attract Dream Clients
Thrive Amplified: Amplify Your Expertise, Amplify Your Profit. Join the waitlist here
Ep 10. Raise Your Fees with Ease: Tips for Therapists
Make 2025 the year you get comfortable with raising your fees.
You may find this helpful:
Ep 9. Therapists, Let’s Create Financial Fairness in Your Private Practice
In this conversation, Nadene Van Der Linden discusses the complexities surrounding therapist fees, particularly cancellation fees, and the emotional and financial implications for both therapists and clients. She emphasizes the importance of understanding the business aspect of therapy, the impact of financial privilege, and the necessity of having a clear cancellation policy to ensure a sustainable practice. Nadene also addresses the common fears therapists have regarding charging fees and offers insights into managing client expectations and objections effectively.
Mentioned in the episode:
Ep 8. Visibility Online: Therapists, Lets Lose the Judgement and Make Profit
It’s time to rethink your approach to visibility, stop the judgment and bring in the clients and sales you want AND, importantly the profit.
Mentioned in the episode:
Ep 7. The biggest marketing mistakes therapists make
Nadene Van Der Linden discusses the challenges therapists face in marketing themselves effectively. She emphasizes the importance of niching down to attract the right clients, build trust and make more money. The conversation explores how therapists can differentiate themselves through specialized marketing strategies, understand consumer needs, and create a unique brand that resonates with their target audience.
Mentioned in the show:
Niche Magic:nail your niche, how to know it’s profitable and how to avoid choosing the wrong niche.
Already have a niche and want to improve your marketing messages to bring more clients to you?
Marketing Magic: Sell it Out, Attract Dream Clients
Ep 6. Business Surprises What This Therapist Wished She Knew
In this conversation, Nadene talks honestly about what she didn’t know about being a therapist with additional income streams. She discusses the challenges and opportunities therapists face when diversifying their income streams. She emphasizes the importance of acknowledging the unknowns in business, the necessity of support for administrative tasks, and the balance between revenue growth, associated costs and self-care. Nadene shares her journey from one-on-one therapy to a business with diverse income streams, highlighting the need for action and the right support systems to avoid burnout and ensure sustainable growth.
Mentioned in the show:
Don’t want to miss the Black Friday special offer – sign up here https://nadenevanderlinden.com/bfsignup/
Work with me Home – Nadene van der Linden
To find out how to work with me: Home – Nadene van der Linden
Ep 5. The power of facebook for therapists in business
Facebook can can create incredible exposure for showcasing your expertise as a therapist.
This episode focuses especially on how to do that with facebook groups.
Nadene discusses the pros and cons of facebook groups for therapists in business.
As a creator of two facebook groups for therapists with memberships over 5000, Nadene shares her story of the role of these facebook groups in her journey from 1:1 therapist to a therapist who can sell online training and courses to therapists all over the world.
In this episode, Nadene covers things you need to consider if starting a facebook group is something you’ve been thinking about.
Mentioned in the show
Schema Therapy Resource Pack (only 67AUD)
Facebook Magic – transform your business with a powerhouse facebook strategy
To find out how to work with me: Home – Nadene van der Linden
Ep 4. Over come your visibility fears:social media tips for therapists
Common therapists fears that stop business progress AND how to overcome them.
Mentioned in the show
Join the VIP list for Thrive Amplified: Amplify Your Expertise, Amplify Your Profit
Or Follow me on Instagram here @nadene_vanderlinden
Ep 3. Scaling Your Income: Group Practice or Online Offers?
Ever wondered whether it’s better to create scalable income through a group practice or online products. Nadene explores the pros and cons and why either option might suit you better in this episode.
Mentioned in the show
Thriving Therapist Formula (self-study)
Join the VIP list for Thrive Amplified: Amplify Your Expertise, Amplify Your Profit
Or Follow me on Instagram here @nadene_vanderlinden
Ep 2. View into a Thriving Therapist’s Business
It’s not flashy revenue numbers and it’s not having full books. So what does a thriving therapist’s business look like?
- Common misconceptions of what a thriving therapist business is
- Inside my coaching client’s thriving therapist business
- The key factors to look for/ aim for in a thriving therapist business
Mentioned in the show:
Empowered Endings Need help setting boundaries and getting your autonomy back? Empowered Endings is for you.
Thriving Therapist Formula (self-study)
Join the VIP list for Thrive Amplified: Amplify Your Expertise, Amplify Your Profit
Ep 1. Why is it it so hard for therapists to thrive in business?
The first episode of Thriving Therapist Talk, Nadene introduces her bite-sized goodness style podcast. Listen in to hear:
- From private practice to coach to therapists, Nadene tells her story
- Why it’s so hard for therapists to thrive
Mentioned in the show:
Kickstart Your Therapist Confidence
Thriving Therapist Formula (self-study)
Join the VIP list for Thrive Amplified: Amplify Your Expertise, Amplify Your Profit
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