therapists

Help: I’m afraid niching will control or limit my choices

I’m a big advocate for therapists developing a niche. Niching has many benefits, but two that I like the best are that niching helps therapists: 1. to market their private practice in a way that distinguishes them from other therapists in referrers’ minds& 2. to become very skilled in a niche which then boosts therapists’ …

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How the systems you work in can make or break you as a therapist

One of the most challenging things about being a therapist is coming to terms with the systems within which we work. We are often taught about ideal ways of practice, to deliver therapy, and work with clients in our university trainings. Only to find that the workplaces and funding models we work within present significant …

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